BGD Celebrates Pantone's Color of the Year: Ultra Violet

With so much that has happened, it’s crazy to think that the year is quickly coming to an end. In Pantone fashion, the company announced its choice for Color of the Year as Ultra Violet (PANTONE 18-3838). While the 2017 choice of Greenery symbolized new beginnings for revival, restoration, and renewal, this new year has a completely different outlook that is geared towards endless possibilities.

Ultra Violet embodies originality, ingenuity, and visionary thinking to influence and inspire a better and brighter future with discoveries that go beyond from where we are now. A few of the reasons why this purple shade was picked are the suggestion of intrigue for what lies ahead, its representation of artistic brilliance, unapologetic individuality, and unconventionality as shown by pop culture icons like Prince and Jimmy Hendrix. Ultra Violet is also deeply associated with mindfulness because of the spiritual quality attached to it.

Ultra Violet – The Brian Gavin Way

As a nod to Pantone’s Color of the Year, our amethyst gemstone jewelry evokes the same feeling and can be worn year-round for any occasion. Below are a few of favorite pieces from the collection that would make a great gift for the special person in your life.

Cushion Checkered Amethyst Ring

Looking to add a splash of color to your outfit without overdoing it? This antique cushion checkered amethyst is the way to go with a bezel milgrain border that truly highlights the diamond.

Round Amethyst Pendant

Why look ordinary when extraordinary is the much better option? This 14K rose gold pendant has an oval checkerboard amethyst jewel with diamonds that accent it is an absolute beauty.

Oval Amethyst Bracelet

If you’ve been on the hunt for a bracelet that would go with neutral-colored outfits, our oval amethyst bracelet is a great new piece to add in your ever-growing jewelry collection. With a prong set up, it’s easy to put on and the 14K rose gold perfectly complements the gem’s purple hues.

Oval Random Cut Amethyst Pendant

Shine bright and stand out from the crowd with our oval random cut amethyst pendant. The 16-inch silver cable chain makes it easy to toss on when you’re in the mood for some panache.

Oval Amethyst Leverbacks Earrings

What better way to highlight your face than with a good pair of sparkling earrings? Our 14K rose gold leverback earrings featuring two oval cabouchon amethyst stones and accented with diamonds will be a piece that you’ll wear time and time again.

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