Brian Gavin Speaks on Hearts and Arrows Diamond Grading Standards and Internet Diamond Marketing at American Society of Appraisers (ASA) International Conference in Las Vegas.

Yesterday, July 28, Brian Gavin was a featured speaker at the ASA International Conference in Las Vegas, Nevada. The Conference  covered several disciplines and ran from July 26 – 28, at the J.W. Marriott Resort and Spa. The Gems and Jewelry Program featured many different specialists in the field including Peter Yantzer and Patrick Stout from the American Gem Society Laboratories  and Nancy Stacy, a well known and respected appraiser from California.

Brian detailed the development of his Hearts and Arrows Grading System and the strict parameters he enforces to ensure true, symmetrical hearts and arrows patterning. He also recounted his entry into the Internet “e-tail” marketing business in 1999 and described his exciting journey of growth and success in the years since.

The conference was attended by appraisers from all across the country and it was a great honor to be able to network with this professional group of men and women.


  1. Posted July 31, 2010 at 11:00 PM | Permalink

    Submitted on 2010/07/31 at 1:27pm

    Brian gave ASA an excellent presentation on the evolution of the Internet diamond business, the development of Hearts and Arrows symmetry and the history of his developing the "A Cut Above" and now the "Brian Gavin Signature" cuts. He explained how symmetry relates to overall cut grading. Brian also walked us through the painstaking process of cutting to ideal proportions.
    It was an excellent presentation, and we all wished he could have gone on and on. Never miss a chance to hear Brian Gavin speak!

  2. Simone
    Posted July 31, 2010 at 11:06 PM | Permalink

    You guys are SO cute!

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